A Guide To Building An Enduring Company

96% of businesses fail in the first 10 years. A million things can go right or wrong, and the success of your business depends on it. Building an enduring company is complex; but to start, here are 3 pillars to build upon that will keep your business in the running. These pillars are value, innovation, and people.

Value: Deliver value that’s worth many times the cost of the product or service.

Innovation: Don’t let a great product rest —Make it better.

People: Return value to all constituents.

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